How competitive advantage contributes to 'strategic value'

Posted by James Price | JPAbusiness on 22-May-2019 02:00:00

Competitive advantage occurs when you as a business do something better than anyone else and it is hard for other businesses to quickly and easily replicate that offering.

There are degrees of competitive advantage and, in terms of strategic valueyour competitive advantage has to be something a potential purchaser will value.

(Quick reminder: strategic value is the value a purchaser is willing to pay for a business, over and above what an impartial business valuer might determine is 'fair market value'.)

For example, you may say ‘we sell more air conditioners than anyone else because of our unique customer relationship management approach’. That’s great, but are you achieving reasonable margins on those sales? If the answer is ‘no’, there is no value being created, strategic or otherwise.

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Topics: strategic value, business advice, Business advisor, business valuer, Parramatta, Orange NSW, competitive advantage

How to put a price on ‘strategic value’ when buying

Posted by James Price | JPAbusiness on 23-Jan-2019 02:00:00

One way of quantifying a business’ strategic value, at least to some degree, is to consider the ‘buy versus build’ scenario.

Ask yourself: ‘If I was to buy this business, what additional value over and above the fair market value would I get and could I achieve that same value simply by growing my own business?’

Often as business valuers we will determine a fair market value for a client’s business and then, under a separate and subsequent engagement, be involved in selling that business.

In general we find that for every 10 people – businesses or investors – who are interested in purchasing the business, about three of those 10 are already operating in the same market.

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Topics: Business Value, Buying a business, Advice, strategic value, Business advisor, valuing a business

What is 'strategic' value when selling a business?

Posted by James Price | JPAbusiness on 01-Aug-2018 02:00:00

Strategic value is the value a purchaser is willing to pay for a business, over and above what an impartial business valuer might determine is fair market value’.

So how much more than its fair market value will a purchaser pay for a business with strategic value?

The answer is largely determined by the potential purchasers’ individual circumstances, which impact their appetite for the opportunity, but it can also be influenced by the vendor’s management decisions long before sale time.

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Topics: Selling your business, strategic value, selling a business, Business advisor, business valuer

What is 'strategic' value in a business sale?

Posted by James Price | JPAbusiness on 21-Jun-2017 05:57:00

Strategic value is the value a purchaser is willing to pay for a business, over and above what an impartial business valuer might determine is ‘fair market value’.

As we have discussed in our eBooks, one common method of determining a business’ fair market value is to use a multiple of earnings.

Multiple of Earnings is the term for how many years or months a purchaser is prepared to wait before they recoup the value they paid the outgoing business owner, based on an assessment of business maintainable earnings (or sustainable earnings).

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Topics: Selling your business, strategic value

 
Disclaimer: The information contained in this blog is general in nature and should not be taken as personal, professional advice. Readers should make their own inquiries and obtain independent, professional advice before making any decisions, taking any action or relying on any information in this blog. 
 
 

 

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