---
title: What info should I share when selling? [infographic]
description: JPAbusiness managing director James Price shares an infographic which details 10 pieces of information to share when selling a business.
image: https://blog.jpabusiness.com.au/hubfs/10%20pieces%20of%20info%20to%20share%20in%20a%20sale.png
---

 26 February 2019

# What info should I share when selling? [infographic]

WRITTEN BYJames Price | JPAbusiness

When selling a business, you need to provide **solid, robust and transparent information** to support the performance of the business if you want to attract a confident purchaser who is willing to bid up strongly.

The more clearly you can describe your value proposition and present supporting information in the [business sale process](https://www.jpabusiness.com.au/business-transactions/selling-a-business/our-selling-process), the more chance you have of driving business value. Remember, for a business person,** information can reduce risk **and, therefore, **increase confidence.**

The following infographic is a simple guide to **10 key pieces of information you need to share when selling your business. **

****

The information should be **summarised into a ****professional document** that provides a credible commentary on the performance, track record and future prospects of the business.

Use our free [IM/Business Profile Checklist](https://blog.jpabusiness.com.au/hubfs/2.%20Documents/2.%20Templates,%20checklists/Information_Memorandum_Checklist.pdf) for more details on this step.

![10 pieces of info to share in a sale](https://blog.jpabusiness.com.au/hs-fs/hubfs/10%20pieces%20of%20info%20to%20share%20in%20a%20sale.png?width=550&name=10%20pieces%20of%20info%20to%20share%20in%20a%20sale.png) 

JPAbusiness offers a wide range of services for business sellers, including:

- Valuations and market appraisals
- Business sale preparation and marketing
- Managing expression of interest process
- Providing negotiation support and ongoing assistance up to sale completion.

If you would like support to sell your business, [contact the JPAbusiness team ](https://landing.jpabusiness.com.au/contactus)on **02 6360 0360 **or **02 9893 1803** for a confidential, obligation-free discussion.

 

[![New Call-to-action](https://hubspot-no-cache-ap1-prod.s3.amazonaws.com/cta/default/2108706/aa279ae2-1c87-40d8-a91e-894b09806e1b.png)](https://hubspot-cta-redirect-ap1-prod.s3.amazonaws.com/cta/redirect/2108706/aa279ae2-1c87-40d8-a91e-894b09806e1b)

 Share this Article 

Share this blog post on Twitter

[mailto:?subject=Share%20this%20blog%20post&body=https://blog.jpabusiness.com.au/blog/what-info-should-i-share-when-selling-infographic](mailto:?subject=Share%20this%20blog%20post&body=https://blog.jpabusiness.com.au/blog/what-info-should-i-share-when-selling-infographic)

<https://blog.jpabusiness.com.au/blog/what-info-should-i-share-when-selling-infographic>

Copied to clipboard

Topics

- [selling your business ](https://blog.jpabusiness.com.au/blog/topic/selling-your-business)
- [infographic ](https://blog.jpabusiness.com.au/blog/topic/infographic)
- [selling a business ](https://blog.jpabusiness.com.au/blog/topic/selling-a-business)

About James Price | JPAbusiness James Price has over 30 years’ experience in providing strategic, commercial and valuation advice to Australian and international business clients. James’ blogs provide business advice for aspiring and current small to mid-sized business owners, operators and managers.

#### Related Blog Posts

### [What info should I share when selling? [infographic]](https://blog.jpabusiness.com.au/blog/what-information-should-i-share-when-selling-infographic)

If you are looking to  [Read more ](https://blog.jpabusiness.com.au/blog/what-information-should-i-share-when-selling-infographic)

### [10 pieces of info to share when selling a business](https://blog.jpabusiness.com.au/blog/10-pieces-of-info-to-share-when-selling-a-business)

When selling a business, you need to ...

[Read more ](https://blog.jpabusiness.com.au/blog/10-pieces-of-info-to-share-when-selling-a-business)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "James Price | JPAbusiness",
    "url" : "https://blog.jpabusiness.com.au/blog/author/james-price-jpabusiness"
  },
  "dateModified" : "2022-07-26T04:33:21.948Z",
  "datePublished" : "2019-02-26T15:00:00.000Z",
  "headline" : "What info should I share when selling? [infographic]",
  "image" : [ "https://blog.jpabusiness.com.au/hubfs/10%20pieces%20of%20info%20to%20share%20in%20a%20sale.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://blog.jpabusiness.com.au/blog/what-info-should-i-share-when-selling-infographic",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://blog.jpabusiness.com.au/hubfs/JPAbusiness-logo.svg"
    },
    "name" : "JPAbusiness Pty Ltd"
  }
}
```