A few years back we were delighted to partner with business branding experts Richard Amos and Mike Wilkinson to create one of our most popular ebooks: Brand and Corporate Identity for Small to Mid-Sized Businesses.
The ebook covers:
- What is a brand and why do businesses need one?
- How to create a brand identity
- Managing your brand identity in a digital world
- How brand identity impacts business value.
In this cheat sheet we have distilled some valuable tips for establishing and maintaining a successful brand identity.
If you would like support to manage your business' brand identity, contact the JPAbusiness team on 02 6360 0360 or 02 9893 1803 for a confidential, initial discussion.
