Skip to content

How to develop and maintain a strong brand [cheat sheet]

WRITTEN BYJames Price | JPAbusiness


A few years back we were delighted to partner with the team from Royce Communications to create one of our most popular eBooks: Brand and Corporate Identity for Small to Mid-Sized Businesses.

The eBook covers:

  • What is a brand and why do businesses need one?
  • How to create a brand identity
  • Managing your brand identity in a digital world
  • How brand identity impacts business value.

In this cheat sheet we have distilled some valuable tips for establishing and maintaining a successful brand identity.

How to establish and maintain a successful brand identity


If you would like support to manage your business' brand identity, contact the JPAbusiness team on 02 6360 0360 or 02 9893 1803 for a confidential, initial discussion.


New Call-to-action


James Price 2018 smallJames Price has over 30 years' experience in providing strategic, commercial and financial advice to Australian and international business clients. James' blogs provide business advice for aspiring and current small to mid-sized business owners, operators and managers.