How to build a valuable customer base [cheat sheet]

Posted by James Price | JPAbusiness on 31-Jan-2018 02:00:00

Smiling little boy eating ice cream.jpgWhen running a business, we all know it's important to have happy customers, but it's equally important to ensure we have 'valuable' customers.

Our new cheat sheet provides 4 steps to identifying and building a valuable customer base.

Step one is to determine the quality of your current customer base.

If you find quality is lacking in some areas – for example client diversity or payment times – follow the next steps to help you create a deliberate strategy for attracting valuable customers.

How to build a valuable customer base.png

 

If you would like support to develop your business and customer value, contact the business advisory team at JPAbusiness on 02 6360 0360 for a confidential, initial discussion.

 

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JAMES PRICE | JPAbusinessJames Price has over 30 years' experience in providing strategic, commercial and financial advice to Australian and international business clients. James' blogs provide business advice for aspiring and current small to mid-sized business owners, operators and managers.

 

Topics: business advice, business development, Running your business, Customers, Business Value

 
Disclaimer: The information contained in this blog is general in nature and should not be taken as personal, professional advice. Readers should make their own inquiries and obtain independent, professional advice before making any decisions, taking any action or relying on any information in this blog. 
 
 

 

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